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Sony Welcome to Alpha Cashback

Take advantage of the Welcome to Alpha promotion and get €100 cashback on your next Sony lens, microphone or accessory! After buying and registering a participating camera model, you'll receive three vouchers that let you claim €100 cashback on a range of products.

What do you need to do?

  • Buy a participating camera model and register it to your My Sony account
  • You'll receive three voucher codes by email within 24 hours
  • Claim your cashback on a participating product via the Sony website. Note: this is only possible 30 days after purchase.
  • Once your claim is submitted you'll receive a confirmation by email. The subject line contains your 8-digit registration code, which serves as a reference for any questions about the promotion
  • Once your claim is approved you'll receive the cashback amount within 30 to 60 days

Terms

  • To claim the cashback you'll need a My Sony account, a voucher code, a photo of the cut-out information from the lens and a copy of the printed invoice
  • For frequently asked questions and the full terms and conditions, visit the Sony website of your country